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Here is the interesting part. “How the
Website can me made user friendly"? Don’t Google and other Search
Engines expect the same too? Yes that is what all the search engines
expect. The easier and useful for the users, the most importance it
gives for ranking too. Lets
see some of the Guidelines by Google - Google Says:
Make a site with a clear hierarchy and
text links. Every page should be reachable from at least one static text
link.
Why Google says that?
So that it is easier for the users to have a clear hierarchy and text
link, all users should be able to read. Text links helps everyone to
view. No matter what browser, what version the user use. The text makes
everyone to access. Users don’t want to have trouble finding other
pages, text link makes it easier to access other pages. If I want to buy
something online, I want to know more about the company and their
history, so I like to go read more about them. So make all the pages
reachable from at least one static text link
Google Says:
Offer a site map to your users with links that point to the important
parts of your site. If the site map is larger than 100 or so links, you
may want to break the site map into separate pages.
Why Google says that?
Users don’t want be lost exploring the site, they like to easily
navigate your website like a shopping complex. In case even if they were
lost they can go to the maps and find their destination. And once they
view they view the map, It should be easier to find their destination,
so organize your site maps
Google Says:
Create a useful, information-rich site, and write pages that clearly and
accurately describe your content.
Why Google says that?
User wants to find useful information that is the reason they go online.
To find information. Give visitors useful, valuable information. Give
more links, tips and write articles about your expertise. Give some
value to the users, they will come back to your site. Describe the
content, not everyone using the internet is an expert. Help them to
understand what the content is about.
Google Says:
Think about the words users would type to find your pages, and make sure
that your site actually includes those words within it.
Why Google says that?
Keyword. The words users’ type to find your site. Have that word in the
copy so that users know that this site is about that particular keyword.
Make it easier for search engine to find your website and index it.
Google Says:
Try to use text instead of images to display important names, content,
or links. The Google crawler doesn't recognize text contained in images.
Why Google says that?
No all users can view images. It might not be compatible in all
browsers. Not only the users can’t view even the crawlers doesn't
recognize image.
Google Says:
Make sure that your TITLE and ALT tags are descriptive and accurate.
Why Google says that?
Give a Title and describe the alt tags. Alt tags are used to show what
the image is about. Everyone needs a Title to recognize. Giving a title
is giving a name. Help others know what this site is about by seeing the
Title.
Google Says:
Check for broken links and correct HTML.
Why Google says that?
Nobody wants to view a bad URL or Error when they visit a site. When a
user clicks on the links, they expect to go that page to view that page.
Correct HTML helps and gives a standard to your website.
Google says:
If you decide to use dynamic pages (i.e., the URL contains a "?"
character), be aware that not every search engine spider crawls dynamic
pages as well as static pages. It helps to keep the parameters short and
the number of them few.
Why Google says that?
If you have a dynamic page make is easier for users and search engines
to navigate and find out. Don’t confuse the users and the search engines
Google says:
Keep the links on a given page to a reasonable number (fewer than 100).
Why Google says that?
Don’t fill the page with link, Limit your links, again don’t confuse
your users
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