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48% of all auction visitors only spend 10 seconds looking at an auction.
How are you going to get them excited about you as a seller? How are you going
to get them to stay longer and actually read all the details of your auction?
Adding audio to your auction is the best auction tool since bread met butter.
You can sign up for an auction audio service that is as simple as picking up the
phone and recording your message. Do you have to make a new recording for
every single auction? If you are selling vehicles on ebay Motors, the answer is
absolutely, you have to give a verbal walk around to cinch the sale at a great
price. If you are selling wine glasses, jeans, or a digital camera, the answer
is no, you don’t have to have a different audio message for every single
auction.
You can make a customer service recording and use it over and over. Every
ebay buyer wants to know if you are a trustworthy seller. They want to know when
their item will be shipped. They want to know if you are friendly. They want to
know if you welcome questions and when they will be answered. Basically, they
want to know what sets you apart from other sellers. Adding your seller’s voice
will let them know right away what sets you apart without making them read about
it.
Now you can get those wonderful ebay shoppers to spend more than 10
seconds reading your details, looking at your pictures, and BIDDING on your
auction. NOW you are doing business on ebay.
What is the added bonus to using an auction audio service? A large
percentage of your buyers are sellers. They will take note of your audio and
increased bidders, click on the audio link and sign up to put it on their
auctions, as well. Voila! You have just made a second tier sale.
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