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1. Don't click it, use impressions - Impressions are used to tell the link
location of an item without clicking through. A link in the body of a text email
may look reputable at first. But if you wanted to see where the link will take
you without clicking, just point your cursor over the word and the location will
show up at the bottom of your brower window. If you don't see anything at the
bottom of your browser window, then your window may not be maximized (opened as
large as it can.) Click the Box in the middle of the three icons at the top
right-hand corner of your screen. (There should be one to minimize, open full
screen, and close or X). If the link starts with anything other than the source
it claims to be, don't click. For example an Ebay buyers warning may say that it
is from Ebay, but when you check the impression, it may say that it is from
http://sales.site.XX.hpgjs (not an official ebay site.) 2. Don't reply - This
is self explanatory. Replying to the message lets the sender know that you are
out there, and checking your emails. Since they are randomly spamming millions
of emails (not knowing which emails are still in use), replying is an invitation
for more trouble. While it is tempting to let them know that you don't
appreciate the emails, this will only encourage more activity. If you have a
yahoo account or something similar, you can hit the "This is spam" button, and
it will send it to the trash and flag the sender as a spammer.
3. Don't unsubscribe - This is for reasons similar to above. If they offer a
link to remove you from further mailings, they are wanting to know that you are
an active user. Don't take the bait.
The moral to the story is that if you are in doubt, you can do without. If
you just can't let the email go without taking some action, call your bank or
other institution and verify that the request is bogus. And just remember that
they aren't picking on just you. The senders of fraudulent email send out
millions of emails a day, it's nothing personal.
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